ABOUT RAZAC

Since it’s founding in 1981, Razac Products Company has prided itself on becoming the organization that provides the unparalleled advance in hair care to the salon professional. Our warm family oriented structure has allowed us to come in close contact with the consumer always listening to their needs and concerns and following through effectively and with great efficiency.

This hands-on approach to business was the brainchild of William J. Dowdy, who’s shared experience as a salon professional provided the knowledge and vision necessary to meet the needs of the stylist in an ever-changing industry. His pledge was to always provide innovative products with quality ingredients. The commitment to make those types of products has never wavered as Razac’s rapid growth has placed them among the leading African-American hair care manufacturers worldwide.

This driven family owned and operated company has made tremendous strides in the marketplace with its lead brand Perfect for Perms. An industry fixture for more than twenty years, Perfect for Perms boasts an array of innovative maintenance and conditioning products that maintain the highest level of quality and integrity. Progressive research and a passionate commitment to provide quality hair care has led to Razac’s ascension to an industry leader the past two decades.

In 2002 Razac diversified its portfolio and created Loc-A-Fella natural hair care system, specifically targeting African American males. Rapid growth and development has propelled this line to be one of the finest of its kind and has made a profound statement in natural hair care circles. The signature line, which emphasizes moisture based and anti-itch conditioning items remains in line with the Razac tradition of creating, innovate products with quality ingredients.

Aside from being an industry leader in the world of beauty, Razac is also strongly committed to community prosperity. Community outreach programming, the allocation of scholarships, and corporate sponsorships of civic events are some of the ways Razac proves its commitment to inner city progress. Cultural enrichment and youth development programs combined with countless speaking engagements additionally remain high on Razac’s priority list for achieving community growth.

Over the last twenty years Razac has shared its passion and commitment to provide quality hair care products to salon professional worldwide. In future years Razac will continue to up hold the richness of this tradition with pride, dignity and integrity. Our diverse brand portfolio and commitment to quality will lay the foundation for continued growth and development as we progress to being a leader within the industry.